I'd Rather Be in the Studio

A No-excuses Art Marketing Workshop with Alyson Stanfield of ArtBiz.com

Saturday, Sept. 20, 2008

9:30-3:30

$75 Amarillo Art Institute  Members

$100 Nonmembers

·           Differentiate yourself with your artist statement: what it is, what it isn't, how to write it, and why you need to do this first

·           How to introduce yourself as an artist so people want to know more

·           Share, Don't Sell, to Build Your Mailing List

·           Why your contact list is your most important asset

·           How to organize and expand your mailing list

·           LUNCH BREAK (preferably on site)

·           Create a Portfolio to Knock Out the Competition

·           12 rules for putting together first-class marketing materials

·           How to amplify your online presence

·           Why to start a blog or how to beef up the one you have

·           Save Money and Generate Buzz on a Shoestring

·           How to become a media magnet so buyers come to you

·           How to get creative with your finances

·           How to get creative with your venues